Deloitte Case Studies
CATEGORIES | EDITORIAL ILLUSTRATION
AGENCY | DELOITTE DIGITAL
A series of case studies to showcase how Deloitte Digital is helping its clients to embrace the unknown, and to help elevate the human experience in their customers by creating more meaningful connections, foster loyalty, and drive growth. I illustrated the editorial covers for each case study and some of the illustrations were animated as well. The case studies were published on Deloitte Digital and WIRED.
Case Study: Lenovo
Personalization at Scale - Lenovo elevated the experience of everyday people by using AR to help detect early stages of cancer and VR to help cancer patients with pain management, particularly in children.
Case Study: Syngenta
Digitizing the Global Food Chain - Syngenta elevated the experience of both its agricultural customers and its field representatives by adopting digital technology that increases efficiency and sales.
Case Study: State Auto
A Changing Culture - State Auto elevated the experience of its customers by first prioritizing the experience of its employees. A successful digital transformation often begins with the culture - that was demonstrated through the experience of State Auto leadership, who had to adopt more of a startup culture for its traditional 100+ year old business.
Case Study: Texas by Texas
Helping Texans “Texas” from anywhere - The State of Texas embarked on a digital transformation effort, starting with My Government My Way (MGMW), and ongoing project that represents a modern, cohesive destination for Texans interacting with government agencies.
Case Study: Prudential
AI-Assisted Retirement Planning - Prudential elevated the experience of its customers by making it easy to understand the implications of cashing out their pensions, which can be confusing and complicated due to the variety of new regulations in the UK. The tools are free, which puts the guidance in the hands of those who might otherwise not be able to afford it.
Case Study: Virgin Money
The Important Things - Virgin Money elevated the experience of its account holders by making it easier for them to open accounts and save for purchases that are important to them - whether it’s a house or a special meal.